Design Backstories


This is “The OG” - This logo is the epitome of my life.  At the young age of about 5 years old, I started riding dirt bikes.  In the winter time we would go camping in the desert. We hopped in an old Ford pick up, with a camper,  pulling a trailer with our bikes on it. Camping in the desert, riding dirt bikes & having camp fires was one of my favorite things to do as a kid.  Now that I’m older, it’s still one of my favorite things to do with my wife & kids. At around the same age I started water skiing. We jumped in the same old pick up and pulled our little 18’ boat to the lake & spent many weeks camping on the lakes edge. As I got older I got into snowboarding, I’ve always loved being in the mountains, so that was a perfect fit for me. With all that said, 


I introduce to you “The OG”  -  This is “Life Out There” 



We live in the best country in the world. This logo is an early 4th of July release, plus with what’s going on in this crazy world we live in right now, it was inevitable that we release this now.  I am proud to be an American . I’m proud to show support and proud to rock the bold stripes & brightest of stars. I would personally like to thank all the men & women (past and present) who have served our country.  Y’all are the true hero’s of this beautiful country we live in & the sole reason that we’re

“The Land of the Free / Because of the Brave”  -  

I introduce to you   




As a young teen, I literally lived at the beach during summer vacations. Surfing, boogie boarding & body surfing. We would jump on a bus, to get to the beach, real early in the morning - then take the bus back home at the end of the day.  This was pretty much a daily ritual during the summertime.  Little did I know it, but my wife was the same way when it came to the beach. 

She would go to the beach with her friends - tanning & riding beach cruisers on the strand. Some years later when we started dating, we would occasionally drive down to the beach and hang out & ride bikes on the strand. Huntington Beach is a very special place to both of us. This logo is a tribute to my beautiful wife, somewhat signifying where we both came from. The significance of the #25 on the lifeguard tower is - This June 21st, 2022 will be our 25th wedding anniversary. I wouldn’t want to live this “Life Out There” with anyone else on the planet baby.  

I love you JJ. 

Please wear this one proud!  

I give you - “THE JJ”



I have very fond memories of doing a lot of fishing when I was younger. Heading out very early in the morning with my dad & my uncle, freezing our butts off. We did a lot of fishing in the ocean, as well as a bunch of different lakes. I’ll never forget the storytelling, the jokes & especially the practical jokes that were played while we were out there. Great memories for sure. If you knew my uncle, you know he loved his jewelry. I remember him always wearing a necklace with a gold fish hook on it (with a diamond in the middle). I lost my uncle a little over a year ago. So this design is a bit of a tribute to him. I know he would be proud of me and this new journey I’ve embarked on. I also know he would definitely wear this shirt proudly, mainly because of the name - I give you




This one is real deep y’all. About 5-6 years ago I was in a really dark place, one I never wish to visit again. With every ounce of strength in my body, I “WILL NOT” go back there. I made a commitment to myself, my wife and my kids that will be kept.  Unfortunately this is a sickness, that is more apparent then we all may think.  I’m releasing this new design for September, which is Suicide Prevention / Awareness Month. Unlike me, I had a close friend of mine commit suicide, just a few short months after I choose “A NEW PATH” ~ It was then when I realized: people do care if your going to show up the next day / there are a lot of people that care about you & love you, more then you could probably ever imagine. I think we all need to communicate a little better & we all need to listen a little more.  Don’t be afraid to open up to people, it could save you.  I sure wish I had with my buddy, not knowing we were possibly both going through sort of the same things. He had designed an area of his backyard with a big compass, which was the inspiration for this piece.  “I sure do miss you brother”  

*I will be donating a portion of the proceeds from the sale of this tee shirt to ~ The Waymakers Huntington Beach Youth Shelter in honor of my buddy. 

I give to you ~




The backstory for this design is sort of an extension to last month’s backstory for “A NEW PATH”.  I personally converted over to country music during the dark time in my life, because it reminded me of my wife & kids I especially gravitated to the stories that country music songs tell & with the mental state that I was in at that time, it was something I truly needed. It didn’t take me long to get hooked and it was something I truly needed at that time.  Not to mention we live on a 4 1/2 acre ranch with 15 animals, so it’s safe to say that I’m pretty much a part time cowboy anyway . Music for me is “MEDICINE” & I always have to have it on ~ the louder the better.  I never would’ve guessed that I would be Livin’ this kind of “Life Out There” , with my family, since we bought our ranch 12 + years ago, but I wouldn’t change it for the world. So throw on some jeans, boots & a hat & rock this one proud y’all. 

I give you ~ “THE YEEHAW”


If you’ve been following “Life Out There Apparel” from the beginning you know that I’m all about anything that has to do with the dirt ~ moto, camping in the desert, ranch life, etc. ~ I was pretty much born into it & I haven’t stopped embracing it (dirt) since then.  If you know me personally, you know that I’m kinda of addicted to Starbucks. So with the month of November pretty much being the start of desert season, I decided that I would collide these 2 different worlds together and give you something badass to rock in the desert, or while your grabbing your favorite drink in town. 

I give you ~ 



I like to think that I am Santa Clause. Christmas is definitely my favorite time of the year.  For as long as I can remember, I have loved spoiling my family especially during this time of year.  Doing scavenger hunts & different kinds of surprises. Don’t tell the kids but for the past 22 years I leave my house on Christmas Eve, close to midnight, & drive around to a few friends & family houses that still have younger kids. Once they’re asleep - I leave Santa Clause Sleigh / Boot & Reindeer snow tracks in the driveways of their houses.  So, when the kids wake up, they truly know that Santa was really there. So, in the spirit of the holiday season

~ I give you



"SNOW B.U.M.P." 

Back in the day, before my kids were born, I was really heavy into snowboarding. I’d go up at least 1-2 times a week to the local mountains. I had a buddy of mine that was the epitome of (a great snowboarder) I met him while working in the automotive industry. His dad owned the dealership where I worked and he came down to work in the summertime during college break. We shared a lot of the same interests so naturally we became pretty good friends. Now fast forward about 20 + years and we still keep in touch at least once a week. When I started “Life Out There Apparel” he was one of the first buddies I called to share the news with. He of course embraced what my goal and purpose was and immediately offered any help he could. We met up with people he knew in the “brand” industry / etc. He turned me on to a couple different companies to help with apparel & embroidery.  He’s just one of those dudes that’s amazing to have in your corner.  We bounce things off each other all the time and I’m very grateful for the friendship we have. He has always told me that Brighton Utah is his favorite Mountian to go snowboarding at. So of course an idea popped into my head and I wanted to show a little love & appreciation. If you look closely at the sign on the tee, the elevation shows 8707 feet, which is the elevation of Brighton Utah. The guy on the snowboard ~ is an actual photo of my buddy Matt  I love you brother, thanks for always being there. Now keep this in mind...

(Brighton. Utah. Matt. Piercey.)

~ I give you ~ 




Another chapter in the world of having fun in the dirt. With growing up going to the desert & riding dirt bikes, it was always a blast jumping into a truck or a Jeep to do some 4 wheelin’ ~ As I’ve gotten older the analogy of “with age, get a cage” has been mentioned to me many times, but I don’t see myself giving up 2 wheels anytime soon.  But I do love some off-roading & rock crawling for sure. This one is for all the die hard desert junkies & the rock crawling Jeep peeps.

I give you ~




This fun St. Patrick’s Day tee is a tribute to my late grandpa (whom I’ve never met) Grandpa Patrick. This was my dads dad & he actually found him, well his widow, when he was about 40 years old. He was a professional boat Captain, which explains my love of boating on the water. He lived in Southern California, but he was actually born in Cork, Ireland. Learning about him and his life is what inspired this design. Obviously he is the Captain and the lighter colored stripes on the flag are actually “corks”. I tried to combine the 2 worlds of the USA and Ireland together for a fun tribute to my late grandpa. 

I give you ~

“Capt. Patrick”



The 1 year anniversary of “Life Out There Apparel” is here. It’s hard to believe it’s already been a year. I am still having the absolute time of my “LIFE” with this journey. When I talk to people about the brand, I always seem to use the same phrase “that I am full throttle - no brakes - all in with this brand & there is no stopping me” Hence the pegged Speedometer. I cannot wait to share with everyone what is coming for the rest of this year.  Please stay tuned and follow along. To everyone that has been supporting me and this brand from day one - THANK YOU from the bottom of my heart - It is seriously the most amazing feeling having y’all’s support. 

I give you.

-  “ON MY WAY”  -



My beautiful wife lost her beloved mom when she was just 14 months old. She really has no recollection of her mom, but about 15+ years ago we were working in our backyard and a black & yellow monarch butterfly was flying around us & my wife said “butterflies remind me of my mom” - After that,  we saw black & yellow monarch butterflies at so many random places, and my wife would always say “my mom is here”. Fast forward to now, on this Mothers Day, I pay tribute to my “mother-in-law” whom I never got to meet. I know she would be unbelievably proud of the amazing women her little girl turned out to be.

~I give you~